The Max Wertheimer Minerva Center for Cognitive Processes and Human Performance was established in 1996. It is a joint center that combines the activity of seven senior researchers from The University of Haifa and The Technion. The Center's main purpose is to foster collaborative research projects between the two groups of the Israeli scientists and between the Israeli scientists and their German colleagues, working in the area of human cognition and human performance. The Center was established with the support from the prestigious Minerva foundation and the Max Planck Society. The Technion members of the center include Daniel Gopher (The founding director), Ido Erev (current director), and Eldad Yechiam. Their research focuses on learning traps (situation in which experience leads to inefficient performance) and training methods that can reduce this risk.