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Small Data to Study, Personalize and Sustain Human Behavior

By Dr. Michael Sobolev
Location Bloomfield 527
Academic Program: BS
Tuesday 29 May 2018, 10:30 - 11:20

Social networks, search engines, mobile apps, IoT vendors, online entertainment, and e-commerce sites have lead the way in using an individual’s digital traces to tailor service offerings, improve system performance, and target advertisements. A growing community of researchers are looking to these same small data sources to study, personalized, and sustain human behavior through research and applications. This talk will address related activities at the small data lab at Cornell Tech, and will focus on behavior change with technology, digital addiction, digital nudges and recommendation systems.